Technology on Youtube Channels

I have started looking into how Technology orientated channels on Youtube choose to advertise and themselves so that we can take some inspiration from them and see if we can emulate the kind of style the websites are going for.

LATEST TECH:

The channel 'Latest Tech' is a channel that supplies videos on any type of technology, be it new gadget releases or demonstrations of said gadgets.

The only proper form of branding that the Youtube channel has( and thus would be the case with most of these channels ) is at the start and end of each video when the logo comes up. There is also a large banner on the actual channel itself. The branding includes a simple logo with a rigid outline to emphasis the lettering. the background is filled with large triangular shapes and various shades of bright colour.

This channel seems to want to make itself stand out against other similar channels. However, I feel that this does not reflect on the subject of technology and the future.

TECHNOLOGY NEWS:

This site goes for a more minimalist approach, again the branding features on the channel banner. The the red colour is very minimal just like the last example but is also used to keep in with the whole 'Youtube' theme. The cleaner style makes the presentation appear more professional and futuristic.

TECHFLOW:

This sight strays from the minimalist style and instead uses eye-catching visuals. The picture reflects on the technological aspect of the website design as it was taken and edit using various pieces of technology. 

FUTURE TECH:

Future Tech incorporates minimalism again bt with a darker background, making for a greater contrast for the brand name to stand out.

AT&T TECH:

Again, going for a minimalist design, this channel features several pictures of various pieces of technology and people using them. there is no title, suggesting that they want to use the pictures in order to visually describe what the channel is about.

Overall, I feel that the most prominent theme that is shown throughout most of these channels is the use of minimalism. This creates a 'cleaner'-looking aesthetic which is more likely to appeal to people looking towards, and reflecting on, the themes of a cleaner future. The title text itself is also not as bold as channels focusing on another topic might use.

This would suggest that if we want to emulate the feel of the futuristic themes for our own 'News Channel' about car technology, then we should go for minimalism to give the report a 'cleaner' aesthetic.